Anvil Unveils New Decorative Concrete Division at World of Concrete

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Las Vegas, NV – Anvil Paints & Coatings unveiled its new division ACT (Anvil Concrete Technology) by Anvil Coatings at the World of Concrete Show in Las Vegas, NV.  The World of Concrete show features manufacturers from around the world and exclusive U.S. distributors of equipment, tools, products and services for the commercial construction, concrete and masonry industries.

The newest division, ACT by Anvil Coatings, has over 20 years of experience developing and manufacturing decorative concrete products and systems that have been successfully installed by contractors worldwide. The ACT line was designed to directly serve the distribution/contractor channel within the decorative concrete industry. Prior to 2016, the primary business model was serving the private label clientele who marketed and sold to the trade.

The ACT line of products was created to transform existing concrete by coating it with a variety of different textures and sealers to avoid the expense of removing and replacing the original surface. Now trade professionals can buy direct from the factory and even have the option of private labeling for their individual businesses. 


“We’re excited to bring this product line directly to the trade. One of our latest examples is ACT Modified Co-Polymer Resin System 112 which universally allows existing concrete surfaces to be transformed into stamped, sprayed or apply a stone effect with total design versatility,” said Kurt Schwahn, President of Anvil Paints & Coatings.


“We bring to the trade a commitment of quality and excellence, exceeding our customers’ expectations with superior products and service, is more than our mission statement - it’s our promise,” said Glenn Roth, CEO of Anvil.

For further information about the new division and products click here: